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POST
Create lead
Creates a new lead in the inbound leads pipeline. Use this endpoint to add leads from sources that are not connected to the website contact form, such as CRM imports, partner referrals, or internal tooling. The new lead enters the pipeline with a status of new and is immediately visible on the Leads page in the platform console.
This endpoint requires platform administrator authentication. To capture leads from a public-facing contact form without authentication, use the public lead-capture endpoint instead.

Parameters

string
required
Contact email address. Must be a valid email format.
string
required
Contact first name.
string
required
Contact last name.
string
Organization name associated with the lead.
string
Job title of the contact.
string
Industry the lead’s organization operates in (for example, finance, healthcare, government).

Responses

Authorizations

X-API-Key
string
header
required

API key for machine-to-machine authentication

Body

application/json
email
string
required
name
string
required
company
string
message
string
source
string

Response

Lead captured

id
string
status
string